IntelStor has announced the launch of a new addition to their technology intelligence service offering, MKT Prism. This tool evaluates historical market data and uses it to build a predictive model of future capacity additions based on wind resource availability and existing product mix offered regionally around the globe.
The tool will allow companies to evaluate product gaps they have based on shifting market demand, and suggest new turbine models that OEMs need to add to their portfolio which will increase market share. MKT Prism more accurately predicts future market share by taking into account the wind resource which has not already been built out. Alpha and Beta versions of this tool have already correctly predicted two new product launches where they had no fore-knowledge of the new product development program.
